Social Media & Video Content Specialist

  • Marketing
  • Kuala Lumpur, Malaysia

Social Media & Video Content Specialist

Job description

An exciting career opportunity opening up at PropertyGuru.

After a phenomenal ride of growth, PropertyGuru – Asia’s leading online property group, is looking for a Social Media & Video Content Specialist. The candidate will be part of a talented and motivated team.
 
Responsibilities:

The team is looking for a creative and resourceful person. The candidate will expand the way in which PropertyGuru Malaysia approaches social media and video content marketing. Specifically, responsibilities include the following:

  • Strategise content for all relevant social media platforms
  • Work with content team to produce shareable and optimised content (video, image, audio, GIF) related to company’s objectives
  • Plan, create and produce videos to drive social media engagement
  • Produce (shoot & edit) 3-4 digital videos monthly: a mix of explainers, hosted segments, and unscripted series
  • Ability to quickly identify and curate trends that could be adapted to our own coverage
  • Break down trends happening across every platform to identify new ways of sharing various types of videos
  • Discover and create new recurring video formats to live on PropertyGuru, Facebook & Facebook Live, and other platforms
  • Track, measure, and analyze all initiatives to optimize ROI

Requirements

  • Bachelor's Degree in Marketing, Communications or related area required
  • Minimum 2 years of experience in social media and video content (preferably online or digital content)
  • Experience in managing digital campaigns, community-outreach efforts, content development and social networking sites preferred
  • Ability to create content quickly, experiment with lots of different formats, and analyze the results of your work
  • Ability to understand brand objectives and translate them into content that would satisfy PropertyGuru’s brand and audiences
  • Adept at using production equipment and post-production programs/tools
  • Proven ability to create compelling, shareable web videos of all types
  • Passionate in producing videos around trending topics and telling stories in new and different ways
  • Possess good time management skills and solid understanding of project timeframes Possess high skill set and body of work in conception, writing and executing video ideas
  • Produce clickable and shareable posts for our social channels
  • Possess creative mind to prepare, shoot, and edit video content