Senior Marketing Manager - Monetization
Job no: 492506
Work type: Permanent Full Time
Location: Kuala Lumpur
Department: Marketing, Sales
At PropertyGuru, our mission is to help people make confident property decisions through relevant content, actionable insights and world-class service. Our regional reach means that our Gurus are purpose-driven to impact 25 million people to find next dream homes, every month.
Are you ready to break through your limits with the purpose? We are looking for a Marketing Manager - Monetization to join our high performing team in Asia’s leading online property group.
As the Marketing Manager - Monetization, you will be responsible to grow our Property Developer business in Malaysia. To succeed, you must be passionate about best-in-class sales and marketing operations. You will also have to be an ‘out of the box’ thinker with a can-do attitude and one who demands professional excellence. You will be counted on to work closely with Sales and cross-functional teams including Country Managers, Heads of Sales, marketers, pricing, product, fulfilment, sales operations and more.
As the ideal candidate, you will be a strong executionist with initiative and drive, taking an active approach to identify challenges and initiatives with commercial acumen. You’re innovative and highly collaborative, and you care about doing what’s best for our customers, for PropertyGuru as a Property Trust Platform, and your peers.
You’ll have relevant experience with and a passion for developing monetization programs, demand generation, product launches, sales enablement and sales briefings. You’ll be able to work closely with our Head of Monetization to set our sales & marketing strategy, and execute on it.
- Working with Head of Sales and Head of Monetization help to identify and map new business opportunities based on revenue potential of current product lines (Advertising solutions, listings, event sponsorships, SaaS, Asia Property Awards)
- Plan and execute monetization programs around PropertyGuru’s products to drive new revenue from customers
- Create project plans for monetization programs, driving sales adoption, scheduling documentation, cost estimates and timelines.
- Track, measure and communicate program results, and seek to generate new best practices through observations and constructive feedback.
- Assist to develop territory mapping and account-based prospecting strategies round Salesforce Sales Cloud to drive awareness and revenue among target segments.
- Design and create compelling content resources that help decision-makers better understand PropertyGuru’s offerings and benefits. This may include data insights, research, reports and guides, and presentation decks.
- Partner with Country Managers, Heads of Sales, pricing, regional marketing teams and sales operations to execute programs, including product launches, market sizing, and digital strategies.
- Build and maintain regional relationships with regional partners.
- More than 3-5 years’ of working experience, including expertise in B2B marketing and sales or marketing operations.
- At least Bachelor’s degree or higher, in Business Admin, Marketing, or related fields.
- Superb organisation and project management skills, and the capacity to manage multiple programs and stakeholders at once.
- Excellent analytical skills and the ability to craft actionable insights from sales data, market trends, using Salesforce Sales Cloud and Excel.
- Strong written and verbal communication skills
- Experience in Sales or Marketing Operations and Real Estate is a plus but not essential
Advertised: Singapore Standard Time
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